The Carolina Hurricanes have secured a major branding milestone by landing the rights to display the iconic "Ice Logo" on their jerseys for the 2026-27 season, marking the first time in franchise history the team will feature the NHL’s signature emblem. The agreement, announced through NHL.com, follows a competitive selection process and underscores the club’s growing prominence in the league. Fans can expect a fresh visual identity next season, blending tradition with the team’s evolving identity. Details on jersey designs and potential revenue-sharing implications remain under wraps for now.


Canes Flex Cup Victory With 2026-27 Center Ice Logo  NHL.com