The NHL is reportedly exploring discussions with a third potential ownership group regarding interest in bringing an expansion team to Atlanta, signaling growing competition for a potential franchise in the city. The league’s ongoing evaluations suggest increased demand for new markets, though no formal decisions have been made. Industry sources indicate that multiple parties remain engaged in preliminary negotiations, highlighting the financial and strategic appeal of Atlanta as a potential addition to the NHL’s roster. Fans and analysts will be watching closely as the process unfolds, with expansion talks often tied to long-term growth and revenue opportunities for the league.

NHL in talks with third group about interest in adding expansion team in Atlanta  ESPN