Six National Hockey League teams have secured a new partnership with Amazon’s Prime Video, allowing the streaming service to broadcast their in‑market games. The deal, announced by the NHL and Prime Video, covers select matchups for the participating clubs and is part of the league’s broader strategy to expand its digital footprint and reach fans who prefer streaming over traditional cable. The agreement includes rights to stream games in the teams’ home markets, potentially boosting viewership and offering fans an alternative way to watch live hockey. The partnership reflects the growing trend of sports leagues exploring direct-to-consumer platforms to engage audiences and generate additional revenue streams.

NHL, Prime Video Strike Deal For Six Teams' In-Market Games  RealGM