A controversial feature in EA Sports' NHL 27 has sparked outrage among fans after the game used face scans of real players without their consent. The "Not my [player]" trend has flooded social media, with many athletes expressing frustration over the unauthorized use of their likenesses. Critics argue the move undermines player privacy and raises ethical concerns about digital representation. The backlash highlights growing tensions over how video games handle athlete likenesses in modern sports simulations.

'Not my William Nylander': EA's NHL 27 face scans go viral for all the wrong reasons  Toronto Sun