In a potential trademark showdown, Smoky Hill, a Colorado-based brewery, is facing off against the National Hockey League (NHL) over its buffalo logo. The brewery claims that its logo, which features a stylized buffalo, is being challenged by the NHL, which has trademarked its own buffalo logo for use on its Stanley Cup championship merchandise. The dispute highlights the complexities of trademark law and the challenges that small businesses can face when competing with large, established brands. As the case unfolds, it remains to be seen whether Smoky Hill will be able to defend its logo and continue to use it on its products.


Smoky Hill's buffalo logo faces NHL challenge  Axios