Arizona’s NHL franchise is wrestling with a precarious future, and a grassroots coalition is stepping into the arena to keep the Coyotes on ice. The piece details how a newly formed community group—comprised local business owners, former players and passionate fans—has launched a multi‑pronged campaign to secure a permanent arena, rally political support and boost ticket sales. Through town‑hall meetings, social‑media outreach and direct lobbying of state officials, the organization aims to prove that Phoenix can sustain a major‑league team despite past financial woes. The article also examines the broader economic and cultural stakes for the region, weighing the potential loss of the Coyotes against the group’s ambitious plan to revive the franchise and cement its place in Arizona’s sports landscape.

Will Arizona Coyotes come back? What one group is doing | Exclusive  azcentral.com and The Arizona Republic